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More Henkel Corporate Reporting 2014
The enzyme technology used in Pril Kraft-Gel removes starch residues even more effectively and sustainably when washing dishes by hand.
Henkel worked with Novozymes to develop powerful enzymes incorporated in its Pril hand dishwashing liquid to ensure fast and effective removal of rice, pasta and other starch-based residues. Thanks to these enzymes and extensive measures to optimize the product formula, Henkel is reducing the use of surfactants and lowering its carbon emissions by more than 10,000 metric tons per year.
Innovative auto-dosing technology prevents excessive dosing of this liquid laundry detergent. Its highly concentrated formula also saves resources such as water and energy. The liquid detergent delivers full cleaning power even at low temperatures and thus helps to save energy in the use phase.
In formulating its automatic dishwashing detergents Somat Gold and Somat 10, for example, Henkel uses a substance that was originally developed in the pharmaceutical industry to allow tablets to dissolve rapidly. This ingredient ensures that the Somat Gold and Somat 10 tabs dissolve more rapidly than in predecessor products and are thus excellently suited for use in the low-temperature cycles of automatic dishwashers. This innovation not only delivers first-class product performance, as the active substances are released more quickly, but also reduces energy use – to the benefit of consumers.
The innovative multi-functional technology incorporated in the Somat 10 and Somat Gold tabs provides impressively powerful cleaning performance and easy handling. The good solubility is the main factor determining the highly effective performance in dishwashing cycles at temperatures as low as 40 degrees Celsius. Consumers can save significant amounts of energy compared with similar cycles at higher temperatures. Somat Gold also offers even more effective cleaning power, which eliminates the need for long pre-soaking of dishes and so saves even more water and energy. If all Somat users skipped the pre-soak phase, they could save as much electricity as the total annual consumption of 360,000 households.
Henkel introduced a new kind of automatic dishwashing detergent to the European market in 2013. The pre-dosed liquid detergent capsules use a 100 percent water-soluble and biodegradable film. This multi-functional technology provides powerful cleaning performance in an easy-to-use format. In terms of “environmental footprint,” the high solubility and quick release of the active substances make the product exceedingly effective at temperatures below 40 degrees Celsius. This allows consumers to reduce energy use significantly compared to similar cycles at temperatures of 50 or 55 degrees Celsius, thereby helping to conserve resources. In addition, the concentrated formula allowed the packaging to be reduced by up to 30 percent.
The innovative formulations of the laundry detergents with “Re-new effect” for black, colored or white delicate fabrics are sold under the Perwoll, Fewa, Mir Couleurs, Micolor and MAS Color brands. Used by consumers all over Europe and Latin America, their special anti-pilling technology results in significantly smoother fibers, thus producing better light reflection and glowing colors. The novel formula not only cleans delicate garments, but provides care and protection to the fibers as well, while also acting directly to prevent roughening and graying. By further optimizing the selection of raw materials, we have been able to make another contribution to resource conservation and helped to reduce carbon footprints.
Persil Duo-Caps combines the brightness formula with a powerful active stain remover and achieves full washing performance even at low temperatures. The gels in the two chambers are double-concentrated, are separated from each other by a watersoluble film, and only combine their strength when washing starts. The pre-portioned doses are easy to use and prevent overdosage. Packaging material is reduced by as much as 70 percent per load of washing. As a result, Persil Duo-Caps contributes to resource conservation and reduces the product’s CO2 footprint by around 15 percent.
Bref Duo Stick toilet cleaner was developed as a completely new toilet hygiene product. Bref Duo Sticks are no longer attached to the toilet bowl rim in a small basket, but directly to the toilet bowl itself. We reduced the packaging used for this product by 72 percent per consumer unit. This saves weight and reduces the environmental footprint by 12 percent.
With its four active pearls and its patentpending technology, Bref “Power Aktiv” – known in Germany under the brand name WC Frisch Kraft-Aktiv – ensures a thoroughly cleaned toilet. The toilet rim block already combines powerful cleaning action with responsibility toward the consumer and the environment in more than 50 countries. Bref WC “Power Aktiv” is the first and only toilet rim block product to come with a child-proof holder. The amount of plastic material used in the product packaging has been reduced by 55 percent. The product also contributes to resource conservation, as the energy required to manufacture it has been cut by 20 percent.
Due to the improved solubility of the Pril 10 tabs distributed in Italy, the active ingredients are released more quickly in the dishwasher. This improvement significantly boosts dishwashing performance in low-temperature cycles. At www.pril.it consumers can estimate the energy used by a dishwashing cycle and calculate possible savings in energy and money.
Our Somat 10 dishwashing tablets are a perfect example of a product innovation that couples better performance with a smaller environmental footprint. Henkel researchers developed this new generation of automatic dishwashing tablets that delivers full cleaning power even in short and low-temperature dishwasher cycles. By making the Somat 10 tablets dissolve more easily, we succeeded in getting them to release the ingredients faster so that they have more time to act on food residues and do a better job.
Small, powerful and convenient – that’s Persil Super Power Gel, our liquid laundry detergent that develops its washing power already at 15 degrees Celsius (France: LeChat, Italy: Dixan). Persil Super Power Gel delivers the same washing performance with just half the conventional dosage.
A special formulation was developed for Le Chat ECO Efficacité that uses plant-based raw materials only and offers environmentally responsible consumers a biodegradable product. The formulation is nevertheless strong and effective, even at 20 degrees Celsius. As a result of this outstanding performance, Le Chat ECO Efficacité has received Eco-Label certification. In order to keep packaging use low, Le Chat ECO Efficacité is also offered in refill bottles that are optimally shaped to best utilize pallet capacity, thereby keeping environmental pollution generated by transport to a minimum.